Tips to help local businesses grown their companies through the right marketing campaigns

This is default featured slide 1 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.This theme is Bloggerized by Lasantha Bandara - Premiumbloggertemplates.com.

This is default featured slide 2 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.This theme is Bloggerized by Lasantha Bandara - Premiumbloggertemplates.com.

This is default featured slide 3 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.This theme is Bloggerized by Lasantha Bandara - Premiumbloggertemplates.com.

This is default featured slide 4 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.This theme is Bloggerized by Lasantha Bandara - Premiumbloggertemplates.com.

This is default featured slide 5 title

Go to Blogger edit html and find these sentences.Now replace these sentences with your own descriptions.This theme is Bloggerized by Lasantha Bandara - Premiumbloggertemplates.com.

Friday, April 8, 2011

(SEO) SEARCH ENGINE OPTIMIZATION: CHOOSING THE RIGHT COMPANY

It is very difficult to select a Search Engine Optimization (SEO) company. One of the main reasons is because each company has different service's they offer. The second reason is it seems like there are
new (SEO) companies popping up constantly.
I'm going to try and help you make this decision a little easier by explaining what you should be looking for when searching for a (SEO) company.

FIRST: Choose for a small list of companies. I would say narrow the search to 3-4 companies. Like I stated above there are endless companies out there and you lose a lot of time if you look at every company that comes across you screen, it will also make things much more confusing to you because they all most likely do things differently.

WHAT TO LOOK FOR: Once you have got the 3 or 4 companies there are many important things you want to make sure they offer in their (SEO) programs.

Below are 10 important services that you should check to make sure are included in any
(SEO) search engine optimization program:

 1:-  Social Media Optimization

 2:-  Press Release and Article Distribution

 3:- Your website should be optimized for Local search

4:- Does the service include link building

5:- A few case studies and references from current or past clients.

6:- The SEO company should make any changes needed to your website
     (unless you decide differently)

7:- They should offer some type of reporting to show your campaigns progress

 8:- Check how much time (or man hours) they will spend on your project

 9:- Clarify what kind of support you will get

10:- Payment Terms / If they only offer a 12 month contract walk away.

CONCLUSION:
I can't stress the last one enough! Optimizing your website for search engines doesn't happen over night but you should not have to lock yourself into a year contract. How long it takes until you start seeing your website in the organic section on search engines depends on how aggressive of a SEO program you choose.
I'm NOT a believer in long contracts though. If the company knows their programs work then they shouldn't have to stress about locking you in a long contract. If their programs work you will surely keep using them. If not you should be able to move your money to another program or another company all together. You should give any type of SEO program at least 3 or 4 months before deciding if it is the right program for you.

If you have any questions please feel free to contact us at I.A.S.

#631-517-0685 or jay@ias30.com
www.innovativeadvertisingsolutions.com